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CSR Team

CSR Pure Maintenance Call Script

Keating Kuhn

Keating Kuhn

February 4, 2026

CSR Pure Maintenance Call Script

For customers calling Pure Maintenance

You’ve called the right place. Gold Eagle uses Pure Maintenance fogging technology for specific indoor air quality issues, and I can help walk you through that. Can you tell me a little about what’s going on in the home?”

Light explanation only if needed:

“Pure Maintenance fogging is a non-invasive treatment that helps reduce airborne and surface contaminants throughout the home, including the HVAC system. It’s often used when people are dealing with odors, past moisture concerns, or general air quality issues.”

Decision point, kept very simple:

“In some cases, we can send a fogging estimate based on square footage alone. In other cases, especially if there are ongoing humidity or HVAC concerns, it helps to have one of our HVAC specialists take a look first so the results last.”

Ask one or two easy questions:

“Are you currently dealing with any ongoing moisture issues, musty smells, or HVAC problems?”

If no or unsure:

“Okay – in that case, we can send you a fogging estimate to review.”

If yes:

“It may be best to have one of our HVAC specialists take a look before fogging, just to make sure we’re addressing the full picture.”

Clarify testing if it comes up:

“We don’t do mold testing. Our focus is on improving the environment and indoor air quality rather than chasing lab results.”

Transition to next steps:

“I’ll grab your address and square footage, and from there we’ll either send an estimate or schedule a visit, depending on what makes the most sense.”

When a caller is outside our normal service area but is requesting Pure Maintenance fogging:

CSR / Team Member Script:

“Thanks for calling. Even though you’re outside our typical service area, we can still help with Pure Maintenance fogging.

Our process is simple: we’ll gather a few details about your home, send you a formal estimate, and once that’s approved, we can schedule and perform the fogging service for you.”

If the caller hesitates or asks how that works:

“Pure Maintenance fogging is a self-contained treatment, so travel distance doesn’t limit our ability to perform it. As long as the estimate is approved, we’re able to complete the service just like we would for a local customer.”

Next Steps to Communicate Clearly:

“I’ll just need to collect your address, square footage, and a bit of background on the issue you’re experiencing. From there, we’ll send you an estimate for review. Once approved, we’ll coordinate scheduling.”