Lead Tagging Resource – Workiz
Purpose of Lead Tags
Lead tags in Workiz help you:
- Quickly identify lead type and quality
- Segment leads for follow-up and reporting
- Track marketing performance
- Standardize team workflows
When to Tag a Lead
Tag a lead as soon as it is created or reviewed, ideally during the first contact or booking.
Best moments:
- After the initial call or message
- When reviewing new online bookings
- During follow-up if new information is discovered
1. Lead Source Tags
Use one primary source tag per lead.
Examples:
- Website/Vans
- Winnsupply referral
- Yelp
- Referral
- Pure Maintenance
Purpose: Marketing attribution & ROI tracking
Suggested Tag Review Process
- Weekly: Review new tags for duplicates
- Monthly: Remove unused or confusing tags
- Quarterly: Align tag list with marketing and sales goals